Then, if you really become a leader, you can try to increase your market to bears in general, and if the play goes well, go using that technique that works to expand your audience. Starting with a general bet from the beginning has many cards to be a bad idea.

The same applies to your page or product strategy, if you’re starting out you cannot focus on big terms that generate a lot of traffic, because the rest of the pages are going to eat you. Go to niches with little competition, create content thinking of a “weird” but faithful user always think of long tail.

Innovation, innovation, innovation

The adult film industry is one of the most lucrative and competitive in the world, and therefore provides added value is vital to survive.

Part of the innovations that the Internet owes totally or partially to porn are streaming video, secure online payment, live chats or monetization and traffic optimization. Not counting broadband or 3G.

Also, adopt the innovations of others, and do it quickly and differently. The pornstars are one of the fastest and most successful segments have adopted different social networks, the first film and porn application with Google Glass came out before they were on sale and that they have adapted other applications for the elementary device. One of the first sectors that adapted to navigation and mobile apps was porn. Its maxim is to satisfy the client, literally. For more on this you can actually “Look over here”.

The more you share your content, the better

Adult cinema on the Internet works through pages that publish paid content, usually by subscription, and those that share fragments of these contents for free. In fact, 9 out of 10 porn websites share or perform free content duration or selection.

Imitate Hollywood

Did you just see this Super Mario porn parody? Well, it does not end there: Pirates of the Caribbean, Batman, Big Bang Theory, in fact, rule 34 of the Internet clearly says that if it exists, there is porn about it.

In the online world we can take advantage of Hollywood products in a more indirect way. We have to learn from their ability to tell stories to know how to create a satisfactory narrative around our product or service. We have to learn to be more spectacular, add more feeling to the daily experience of our users, include passion in our work, put special effects on everything we do every day.

Ultimately the film industry and marketing that accompanies it is one of the most sophisticated that exist because of its age and the money they generate: it is important, when we do something, to think.